Brand Active in cooperation with Bizuu – implementation on Shopify Plus platform

Brand Active in cooperation with Bizuu - implementation on Shopify Plus platform

Brand Active has started cooperation with one of the key Polish premium fashion brands – Bizuu. Our team was responsible for the migration process to the Shopify Plus platform.


Bizuu’s overriding goal was to obtain a tool that would be well known to users, having a UX-tested path to purchase. Equally important was automation to streamline workflow. The choice fell on the enterprise version for large eCommerce, namely Shopify Plus.


When we made the decision to build a new online store, we started looking for a solution that would meet our business needs and through which we would achieve our sales and marketing goals. We focused on several important points – requirements – that fit into our strategic assumptions. First of all, we wanted a tool that is well-known to users and has a proven UX path to purchase. We also focused on automation – a process that will speed up the execution of many tasks in the company. Additionally, freedom in creating the appearance and functionality was important for usZbigniew Augustyniak – Head of IT & eCommerce, Bizuu


The team of BA specialists appointed to work on the project was responsible for the entire migration process, including both the analysis, mock-up and implementation of the PIM system, frontend, configuration and integration. We were responsible for the preparation of the mobile first mockups, the analysis of the developed layouts and the programmatic implementation of the views taking into consideration the customization of selected applications and system solutions. In order to increase the functionality of the store and streamline work, we implemented and configured Akeneo’s PIM, which simultaneously became the source of truth for the ERP system, POS and several instances of Shopify Plus. For the project, we also created two proprietary solutions ReturnApp and InvoiceApp and undertook the migration from 2ClickShop to Shopify Plus along with customer purchase history. Additionally, stores for the American and European markets were created in German and English language versions.


The detailed course of implementation work and the applied solutions, as well as the conclusions of the specialists involved in the project and the Bizuu team can be found in the ebook we have prepared, which is an implementation case study. 

Agnieszka Waliłko
Content specialist. Passionate about writing, she creates content and runs Social Media channels on a daily basis.

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