News & Tips Brand Active
News & Tips


Natsana x Brand Active – Nature Love just got Plusss’ed!
Introducing the brand new Shopify Plus store for NATURE LOVE – a haven for health-conscious souls. We’ve worked our magic to make shopping for natural health supplements as smooth as sipping herbal tea.



Shopify Liquid – beginner information
When we want to create an online store on the Shopify platform, we start by choosing the right template for our store. The template determines the look, functions and layout of the store. A properly selected template has a significant impact on the perception of our store by customers. Shopify templates are built using web technologies such as HTML, CSS, JavaScript and most importantly using the Shopify Liquid template language.



Scoping Session – what is it and why is it so important?
Scoping session is a pre-implementation workshop that analyzes all project details. Scoping is the first stage that systematizes all information regarding implementation or migration.



Shopify Plus Partner Program benefits – how does it work?
Shopify offers two types of partner program for companies and agencies that implement online stores on this SaaS engine – Shopify Partners and Shopify Plus Partner Program. In this article, we will talk about the benefits of working with an agency affiliated with the Shopify Plus Partner Program.



Sales automation via Shopify Flow
Shopify Flow (available in the Shopify, Advanced, and Shopify Plus plans) is a tool that enables you to automate e-commerce sales. In the article, we discuss specific examples of its use.



Brand Active is a Partner Shopify Plus!
We have become a Shopify Plus Partner! After passing the verification procedure, we found ourselves among the agencies that have the Shopify Plus recommendation.



All about Shopify API: access configuration, number of requests
The concept of API in eCommerce systems is a very important case. Thanks to such interfaces, various external systems can communicate with each other. In a world where the ecosystem of an eCommerce store is not limited to the point of sale itself, it is worth looking at how such an API works.



Avalara AvaTax – tax services for eCommerce
Avalara AvaTax is a cloud-based solution that provides tax compliance and further automates the complexities of managing sales taxes, VAT, GST, and customs when the store owner sells worldwide.



Shopify Support – how to get assistance?
Shopify offers multiple ways to get support, that you’re likely to interact with over the course of building your e commerce business. Sometimes it can be confusing who to contact for advice or assistance, therefore in this article are presented all of them.



Shopify Reviews: Users and Experts Opinions 2022
Shopify is a thriving eCommerce platform that has a larger following every year. What’s behind the success of this SaaS solution and what opportunities does it offer to store owners, development teams and marketers alike? Read the opinions of users and experts.



What is Agile Methodology?
Agile is a term that is growing in popularity every year. Why? It is clear that flexible management and its positive effects are desired by a growing number of executives, not just in the IT industry. What is the Agile methodology and where did it come from? What are the benefits of its use? Does Agile really guarantee success?



Customer Experience – 10 Key Facts
Customer experience is more important today than ever. Customer Experience, which we also find under the name CX, is the result of all user/customer interactions – from noticing an advertising message, through the purchasing process itself, to the sale. Every move a brand makes should be carefully thought out if it cares about a given image. Details influence customer perception and their decision to buy again. How to realistically influence CX? What to do to make the customer not only satisfied, but also loyal? The answer to these questions is Customer Experience Management.



Shopify vs WooCommerce – key differences
The eCommerce market is one of the fastest growing commercial sectors in Poland. Limited access to stationary shopping caused by the pandemic has made more and more people like shopping online, and thus – a large number of entrepreneurs decided to move their businesses to the Internet. If you also face such a choice and wonder whether it is worth selling on the Internet and which engine to choose for your store – check out our guide. We discuss the most important differences between popular technologies functioning in eCommerce. We check for whom WooCommerce will work, and who should bet on Shopify.

