Merger announcement Divante and BrandActive

Joint announcement

We are delighted to announce the joining of forces between BrandActive and Divante — two leading e-commerce agencies in Poland and the CEE region. This strategic partnership opens a new chapter in service delivery for e-commerce brands aiming for global scale.

BrandActive is a certified Shopify Plus partner with a rich portfolio of implementations for Polish and international brands. Divante is a recognised European technology firm specialising in scalable e-commerce solutions, headquartered in Wrocław.

What this means for clients

The combination of both organisations' competencies creates unique value propositions for clients:

• Deeper technical expertise — the combined team includes Shopify Plus specialists, headless commerce experts, ERP integration engineers and e-commerce solution architects
• Extended service portfolio — from e-commerce strategy, UX research, Shopify Plus implementations, to maintenance and optimisation
• Regional reach — ability to deliver projects across multiple CEE markets with local support
• Resource scalability — larger team means ability to run larger projects in parallel without quality compromises

Continuity for existing clients

For existing BrandActive clients, nothing changes in day-to-day collaboration:

• Dedicated project teams remain the same
• Communication contacts and processes are unchanged
• Contractual commitments and SLAs are fully maintained
• Access to Divante's extended competencies as a bonus — not a replacement

Significance for the Polish e-commerce market

The Polish e-commerce market is dynamically maturing — companies are increasingly reaching for advanced enterprise-class solutions previously available mainly to the largest global players.

The BrandActive and Divante merger strengthens capabilities for complex Shopify Plus projects in Poland — with a full scope of competencies from strategy, through design, to technology and ERP integrations. It is a response to growing demands from Polish brands wanting to compete in European markets.

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We are convinced that this merger will allow us to better serve clients who need a partner capable of delivering both rapid implementations and complex transformation projects.

Plans for the future

In the coming months we plan:

• Expanding the Shopify Plus team with additional certified specialists
• Launching new service products and packages for stores in the scaling phase
• Expansion to additional CEE markets
• Intensification of educational activities — workshops, webinars and expert content

Summary

We are excited about this new chapter. The combination of BrandActive and Divante's competencies creates an agency ready for the most ambitious e-commerce projects in the region.

Have questions or want to discuss a project? Contact us — we would love to tell you more about how we can help your brand.