Case Study Corteva Agriscience
About the brand
Corteva Agriscience is one of the world's key providers of solutions for agriculture in the field of plant protection and genetics. They are the leading seller of Pioneer maize on the Polish market, and their offer also includes rapeseed, sunflower seeds and inoculants for ensiling grasses and maize.
Purpose of activities
The aim of the activities was to create the world's first official online store for the Corteva brand.
The task was to analyze, select the optimal eCommerce environment, design and implement the entire e-system.
The client wanted a modern solution which, on the one hand, would be in line with the trends prevailing in the world of e-commerce, and on the other - would allow all managing persons to work optimally inside the panel.
What have we done?
pre-implementation analysis
design of UX mobile first mockups and layouts
implementation based on the Shopify engine
optimization and customization of plugins from the Shopify App Store
consultations and ongoing implementation support
Tools and solutions used
Mobile first mockup
Desktop mockup
Design mobile first
Design desktop
Effects of cooperation
5
Project stages
7
Optimized Shopify apps
9
Ecommerce specialists
Summary
The final result of the work is the first official store of the brand, which is also the official source of online distribution of products. The implementation activities were supplemented with works related to the introduction of products, static information or implementation of analytical codes.
The store has also become a place of contact with customers, where full information about products and current promotional campaigns is provided.
About cooperation
As Corteva Poland, we were the first in Europe and one of the first in the world to implement an e-commerce platform. We wanted an agency that would be flexible and would respond quickly to our requirements. Brand Active met our expectations in 101%, and the cooperation was a pleasure. Our solutions will be used by colleagues all over the world.
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