News & Tips Brand Active
News & Tips


Akeneo vs Pimcore – PIM comparison. Which one to choose?
The growth of the digital information ecosystem is one of the consequences of the intensive development of online stores. Do you run a business that is constantly expanding with new assortments or planning to expand to foreign markets? Think about setting up a product data model that will allow you not only to grow your business, but also to streamline the work of your team, increase conversion and, most importantly, avoid chaos and ensure a positive shopping experience for your future customers. PIM is the solution to help you do just that. We write about how to choose an information management system in this guide, where we present the advantages of Akeneo and Pimcore.



Yoast SEO app – new to Shopify
New to SEO for Shopify – the popular Yoast plugin is available on the platform to enhance its content optimization functionality.



Shopify’s 2022 eCommerce trends report
Shopify has released a comprehensive report considering the trends for 2022, which are dominated by building long-term relationships with customers.



Brand Active in cooperation with Bizuu – implementation on Shopify Plus platform
Brand Active has started cooperation with one of the key Polish premium fashion brands – Bizuu. Our team was responsible for the migration process to the Shopify Plus platform.



Tomasz Zwierzchoń as CTO in Brand Active
The Brand Active team expands with Tomasz Zwierzchoń who takes up a position of Chief Technology Officer (CTO).



Divante joins forces with Cloudflight
December 17, 2021 Divante – the leading eCommerce software house in Europe, of which Brand Active is a part, has joined forces with Cloudflight, enhancing its eCommerce capabilities and expanding its holistic offering with the expertise of this leading European software development and AI solutions provider.



Hydrogen – a React-based framework
Recently, we have had a tremendous increase in new e-commerce opportunities, which allows us to operate without borders. Shopify itself works nonstop to improve and create amazing solutions for online stores. Recently, Shopify Unite 2021 took place, during which new explosive products were unveiled: Online Store 2.0, Metafields and others. The event combined a lot of information, a fresh approach and a whole lot of great proposals directing you to a simpler way to make your dreams come true in the context of the store and its functionality.



Shopify Plus why is it not worth using?
In the following article, we will focus on discussing the different capabilities of Shopify depending on the package and present which license depending on the stage of development of the eCommerce business is optimal for the customer.



Summary of the 20th edition of the e-Commerce Fair in Warsaw
20th edition of e-Commerce Fair took place on October 20th. During this year’s event we once again appeared as exhibitors, presenting, among others, capabilities of Shopify and Shopify Plus platform.



Brand Active at eCommerce Fair
The 20th edition of eCommerce Warsaw Expo will take place on October 20th. This is the largest industry event in Central Europe, where we will once again participate as exhibitors presenting, among others, the capabilities of the Shopify sales platform, of which we are an official partner.



Shopify Scripts- what can we achieve using this app?
Shopify Scripts is a snippet-based application that allows you to create custom solutions in your Shopify Plus store. Check her possibilities



PIM in e-commerce – a way to combat product information chaos
How PIM Akeneo can help you avoid product information chaos and, on the other hand, providing many useful functions for e-commerce – CHECK



Brand Active awarded by Clutch!
We were named to Clutchs annual list of the top 100 IT firms in Poland. Clutch is the leading ratings and reviews platform for IT, marketing, and business service providers. Each month, over half a million buyers and sellers of services use the Clutch platform, and the user base is growing over 50% a year. Clutch has been recognized by Inc. Magazine as one of the 500 fastest growing companies in the U.S. and has been listed as a top 50 startup by LinkedIn.

