Case Study Luxury-Fashion
Luxury-Fashion - UX
From the very beginning of the store's operation, Luxury-Fashion's priority has been to offer its customers clothes of exclusive brands and well-known designers. Luxury-Fashion has two stationary stores in shopping malls and a thriving online store. The store offers products of popular fashion designers: Elisabetta Franchi, Sportalm, Karl Lagerfeld, Roberta Biagi, Rinascimento, Colmar, Met, G-sel, Moon Boot. Luxury-Fashion satisfies even the most demanding customers with its unique offer. The group of customers of the Luxury-Fashion online store are women who focus on quality and fashionable design, dictated by global trends. Serving such a demanding group of customers is a big challenge, from which the Luxury-Fashion team is doing well.
Target What have we done?
eCommerce audit
UX design
eCommerce development
Responsive version of the store
Training and development
eCommerce Marketing
Increased sales
In our project activities we focus on comprehensive service. We are responsible for advertising activities within Google Ads and Facebook Ads, e-mail marketing, running a SEO friend blog as well as a graphic service.
The key in our cooperation is to understand the target group of a premium brand store and to target the ads accordingly. It was and still is extremely important to notice the shopping habits of the customers of luxury-fashion.pl store and skillfully use this to constantly increase the conversion rate.
During several years of cooperation we were also responsible for the overall change of the store template - the aim of these actions was to follow the trends and be a step ahead of the competition.